Startup Canada

As you begin to export, it’s important to develop a marketing plan for that specific market. They will have unique values and needs so you need to ensure you send the right message by targeting specific groups of consumers. This webinar will equip you with the tools to create an effective marketing plan for your...

During this webinar, we’ll focus on the steps that small businesses need to take before they can start exporting. We’ll cover the importance of researching potential markets, understanding local regulations and customs, building an international go-to-market strategy, and developing all of the elements of a strong export plan. We’ll also cover tips on finding the...

Join us to unravel the dynamics of the customer experience journey and learn how to seamlessly align marketing, sales, and customer service strategies. Learn how to create cohesive customer experiences that drive business growth. Who is the webinar for? Early stage, women-identifying entrepreneurs looking to learn about understanding their customers journey and how they can...

​Do the words customs, 3PL, logistics, and manufacturers overwhelm you? In this webinar, we’ll provide an overview of building your international operations plan including the different modes of freight, such as air, sea, and land, how to choose a manufacturing partner, and how to handle custom procedures and documentation. Who is this webinar for? Early...

The Canada Revenue Agency (CRA) offers free, personalized support to small businesses owners and self-employed individuals. The Liaison Officer (LO) service is available across Canada to help business owners understand their tax obligations, navigate the tax system, and avoid common errors when filing taxes. For more information, visit Canada.ca/cra-liaison-officer. ​​Join us for a session from the...

This webinar will empower early stage women entrepreneurs in Canada by equipping them with the knowledge and tools to successfully navigate the grant application process. We will explore a variety of pre-revenue grant opportunities specifically designed to support women-led businesses, provide guidance on crafting compelling grant proposals, and discuss effective strategies for maximizing your chances...

Thinking of applying to pitch at the Startup Global 2025 Pitch Competition? Hear from past winners on how they prepared to pitch live at the Grand Finale and secured the top prize money! We’ll also have one of the judges in attendance to talk about what they look for in a winning pitch. ​​LEARNING OBJECTIVES...

Our mission with Industry Roundtables is to give women-identifying entrepreneurs the chance to connect with and learn from industry experts and later stage founders in the Science & Technology space, share resources in real time, and learn about ecosystem support. ​​​This session will be hosted on Zoom meetings. We encourage all attendees to have their...

Our mission with Industry Roundtables is to give women-identifying entrepreneurs the chance to connect with and learn from industry experts and later stage founders in the Sustainability & Social Impact space, share resources in real time, and learn about ecosystem support. ​​​This session will be hosted on Zoom meetings. We encourage all attendees to have...

What does it really take to secure funding as a founder? Join us for a candid conversation between a successful entrepreneur and their investor as they share the behind-the-scenes of turning a great pitch into real capital. You’ll gain practical tips, honest insights, and a clearer understanding of the investor mindset. Whether you’re preparing to...

Understand the importance of intellectual property (IP) and learn how to safeguard your innovative ideas and creations. This webinar will cover essential IP concepts, including trademarks, copyrights, and patents, with specific guidance for entrepreneurs from equity-seeking groups in Canada. This webinar is suitable for early stage entrepreneurs belonging to equity-seeking communities, such as: Indigenous, First...